This course is also available in german.
Description
This course provides you with practical, first-hand experience with Shopware and its main features. Guided by Shopware experts, you’ll gather a comprehensive overview of our trendsetting software and learn how to create a unique shopping experience for your online business.
What will I learn?
- What is Shopware? Introduction to the company and philosophy
- Shopware backend – your intuitive administration interface
- Shopware editions – find the solution that best fits your needs
- Exclusive features like Shopping Worlds, Storytelling, Digital Publishing, and more
- Increase in sales – get to know the exciting marketing features
- ... and much more
Requirements:
- no Shopware-Knowledge necessary
Target group:
- Shop owners or those interested in entering eCommerce
- Employees from shop owners
- Shopware partners
- Employees from Shopware partners
- Shopware enthusiasts
- eCommerce decision makers
Structure of the course
-
01
Editions, Installation & Help
Show details- 1.1. Shopware - Download and Documentation
- 1.2. Installation
-
02
Frontend & Backend
Show details- 2.1. Shopware out of the box: Become familiar with the look and structure of the storefront and the backend
- 2.2. Plugin-Manager: customise your shop with various plugins and themes
- 2.3. User administration
- 2.4. Media Manager
- 2.5. Manufacturers: Filter my manufacturers
- 2.6. Basic settings: configure currencies, taxes, customer groups, and individual subshops
- 2.7. Categories: structure your products and organise a meaningful navigation
- 2.8. Products: variants, cross-selling and more
- 2.9. Product properties
- 2.10. Product Streams: group products dynamicly
- 2.11. Theme Manager: customise your shop
- 2.12. Marketing opportunities: Premium products, vouchers, newsletters, affiliate marketing tools
- 2.13. Customer Streams: Personalised customer approach
- 2.14. Import/Export: products, prices, customers and more
- 2.15. Analysis: evaluate the success of your online shop
-
03
The individualised shop
Show details- 3.1. Shopping worlds: create an emotional user experience
- 3.2. Shopping world elements: get an overview of the available elements
- 3.3. Digital Publishing: Design dynamic banners with multiple layers